Website Copywriter And Sales Consultant
web copy | sales pages | funnel & offer suite strategy
I help creative service providers and founder-led brands simplify how they sell, then write the words that make them money
You’ll never be left waiting, wondering where the heck your deliverables are. Nothing makes me squirm more than letting someone down or not meeting an established timeline. I will forfeit sleep before I’m late (to anything!).
You will always know what’s needed, what’s coming next, and what I’m working on. And you’ll always be encouraged to honestly communicate how you’re feeling, what’s not working, and what you need.
Yes, there are established best practices in marketing, sales, and copywriting. But no, you will not receive a cookie-cutter website or sales page (in fact, I pride myself on the ability to make someone’s copy scream “them!”).
I’m a softie. I’ll ask about your dogs, health, life, and hobbies. I’ll check in when you’re struggling. Listen to you vent. Whatever you need to feel safe and valued is automatically a priority.
Working with Kaili was an absolute dream! I needed bomb.com copy that represented me and my business. I needed someone who could understand the ins and outs of what I do. And, perhaps most importantly, I needed someone who could adapt to my unique voice. Kaili did all of that and more. Before, I was actually embarrassed at the thought of someone visiting my website because what was on there was poorly written and just did not represent me at all. Now? I'm like CAN YA PLEASE visit my website and read everything that is on there?! Such a good feeling!”
“Of my whole redesign project (logos, website, collateral), the words of my website became my favorite, which I never expected. Kaili changed the trajectory of my project. She not only successfully captured my voice but gave me the confidence to lean into my unique brand fearlessly.”
“Kaili is AMAZING! She's super smart, communicative—is amazing at taking feedback, and matching your voice. She has this amazing ability to mind-read and get your thoughts onto paper better than you ever would. I absolutely loved working with her and would do it again and again.”
On average, this process takes about 4-6 weeks (timing depends on each individual project)
After you sign your fancy paperwork and officially become a Reveal client, you’ll receive project questionnaires, a welcome guide, and some other goodies.
We’ll schedule and host your 60-minute strategy call.
I’ll create an outline (which is sort of like the copy-equivalent of a design wireframe).
Once the outline is approved, I’ll start on your draft.
Your draft will be delivered via Google Docs and you’ll make as many comments as you need to (I’m a glutton for feedback).
I’ll make revisions and send your copy back for a second look.
We’ll have your live walkthrough call and make real-time changes until it’s perfect.
You’ll get the final copy and celebrate in whatever manner feels right (but I highly suggest a trip to the local bookstore, animal shelter, or nail salon).
A website is your brand’s 24/7 salesperson, relationship builder, and brand billboard. It’s where fans, consumers, and cynics gather to make judgements (good and bad), learn about your brand, and take action. So yeah, it’s a BFD.
The words on your site (also known as web copy), are wildly important. Not only do they inform your web design, they quite literally carry the conversation and connection with your audience.
Let’s make sure that conversation is entertaining enough to keep them reading, clear enough to guide them in the right direction, and compelling enough to sell—all while creating a connection that’ll last a lifetime.
Few things have the ability to generate sales and create chatter (which we love) quite like a well-crafted sales page. Unlike brick and mortar stores, your online business relies entirely on virtual spaces—using words and design to create experiences that feel undeniably real.
And your sales page? She’s at the center of all that.
Whether you’re selling something digital, physical, or experience-based, we’ll dig into the research and determine exactly what your people need to hear to make a no-brainer buy-in. And the best part? We’ll do it all without sleazy sales tactics that make you cringe—because I hate ‘em too. Instead, I'll lean into proven sales psych strategies and emotive storytelling—my absolute favorite things.
Sometimes, you just need a professional pair of eyes and an honest, well-educated voice of reason to help you figure stuff out.
If that “stuff” includes: how to plan your launch, creating new revenue streams, filling gaps in your offer suite, finding your brand voice, creating better content, or something else related to sales, marketing, and/or copy—I’m your gal.
We can brainstorm, strategize, and map out a plan that takes you from “I’m lost” to “OK, that actually makes a ton of sense,” in a matter of 90 minutes.
Strategic questions & prompts to secure share-worthy testimonials from clients
Automate your upsell after every purchase
Your all-in-one AI training manual and business assistant
Every copy and sales template you need to market & sell your offers
I’d be honored to come in as an expert and teach your audience about AI in business, sales psychology, behavior economics, web and sales copy, or creating an unforgettable client experience.